The Fort Lauderdale based designer Cheree Roberts has worked in the city for over 20 years, but she hails from Dallas. Following the lead of her mother and her many design talents, in part, accounts for Cheree’s discerning eye. However, it was the experience of traveling the world early in her career that most significantly influenced her attitude toward design. Through her wanderings, she developed an approach that she calls simple luxury.

Almost everyone has something meaningful to them. Whether it’s an art collection, a prized family heirloom or even a cadre of pets, SW3’s design methodology is driven by the discovery of what is special to its exclusive homeowners. It’s through this intimate process that many clients have become friends and repeat customers. Over the years, these friends and clients have tapped SW3 to design primary residences, yachts, office spaces and vacation homes all over the country, from California and Colorado to Texas and the Florida Keys.